Marketing
Top of funnel, SQLs and acquisition cost.
OwnerPriya Shah
GoHighLevel · synced 2m ago
Department Goalsfrom Goals · 4
Open Goals - On track25 qualified discovery callsQuarterly · Q2 2026 · Michael · 25 calls
- On track9 discovery callsMonthly · Jun 2026 · Michael · 9 calls
- On track3 discovery calls bookedWeekly · Wk 23 · Jun 1–7 · Michael · 3 calls
- On trackCold outreach: 200 leads loaded into Snov.ioWeekly · Wk 23 · Jun 1–7 · Michael · 200 leads
Quarterly Rocksfrom Leadership · 5
Open Leadership - On trackBuild cold outreach campaign for Remodeling (Snov.io)Owner · Michael
- On trackCreate cold outreach campaign for Solar (LinkedIn + GHL funnel)Owner · Kinsey
- CompletedImplement LTN sequence for Builders/ConstructionOwner · Tony, Michael
- On trackPremium full system build out — directingleads.com (Gamma deck, GHL automation)Owner · Michael
- At riskDefine & launch V1 Podcast (Michael as host)Owner · Tony, Michael
Organic Web Traffic
18.4k
▲+12%
Lead Conversion Rate
3.8%
▲+0.4pt
SQLs — Discovery
42
▲+6
Cost per SQL
$214
▼−8%
All Metrics
- Organic Web Traffic (non-branded)18,420
- Branded Search Volume4,910
- Lead Conversion Rate3.8%
- SQLs – Discovery Scheduled42
- Discovery Calls Shown31
- Cost per SQL$214
- Sales Cycle Length (days)27
- Client Acquisition Cost$1,840
- Client LTV$14,200